| Central
Michigan University Undergraduate Bulletin |
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Broadcast and Cinematic
Arts (BCA)
Course
Schedules
The complete description of the Department of Broadcast and Cinematic Arts is found in the College of Communication & Fine Arts. Descriptions of courses approved for the University Program appear in italic type. BCA 210 Survey of the Mass Media 4(4-0) F, Sp, Su Examination of historical, political, economic, social, and legal evolution of the mass media with special emphasis on electronic media. Open to all students. BCA 222 Audio Production 3(1-4) F, Sp, Su The art and craft of studio and remote audio production. Prerequisite: BCA 210 with a grade of C or better. BCA 223 Video Production 3(1-4) F, Sp, Su Introductory course in video studio systems. Emphasis on structuring and integrating the various production elements that comprise video presentations. Prerequisite: BCA 210 with a grade of C or better. BCA 288 History and Appreciation of the Cinema 3(2-2) F, Sp, Su History and critical analysis of outstanding fiction films and film-makers. Innovations from early silents to the present. (Group I-A) BCA 300 African and African American Film 3(3-0) Sp Examination of films by and about Africans and African Americans. First part of course deals with African and second part with African American films. Prerequisite: Sophomore status. (Group I-B) BCA 310 Broadcast History and New Media Technology 3(3-0) F, Sp, Su History of U.S. broadcasting with an emphasis on industrial, social, policy, and technological changes in electronic media. Prerequisite: BCA 210 with a grade of C or better. BCA 311 Broadcast and Cable Copywriting 3(3-0) F, Sp, Su Practice in the pervasive short forms of audio and video writing: commercials, continuity, public service announcements, and campaign evolution. Prerequisite: ENG 101 with a grade of B or better OR ENG 201 with a grade of B or better. BCA 317 Radio and TV Performance 3(2-2) F, Sp Study of, and laboratory experience in, common electronic media performance situations. Prerequisite: BCA 210 with a grade of C or better. BCA 318 Radio and Television News 3(3-0) F, Sp Techniques and principles of writing and producing news copy for electronic media. Identical to JRN 318. Credit may not be earned in more than one of these courses. Prerequisites: ENG 101 with a grade of B or better OR ENG 201 with a grade of B or better.; BCA 210 with a grade of C or better. BCA 320 Special Topics in Mass Media 1-9(Spec) D Current topics listed in semester Schedule of Classes. Repeatable when content does not duplicate previous special topics studies. Maximum credit, nine hours. Prerequisites: BCA 210 with a grade of C or better; or permission of instructor. BCA 329 Practicum in Electronic Media 1-8(Spec) F, Sp, Su Directed experience at approved on-campus broadcast, cable and electronic news facilities. Maximum of 8 hours applicable to degree program. Only 4 hours can count toward a BCA major and 2 hours toward a minor. CR/NC only. Prerequisite: Permission of instructor . BCA 421 Advanced Audio Production 3(2-2) F, Sp Study and practice in stereophonic and multitrack recording, mixing, and editing for media and industry. Prerequisites: BCA 222 with a grade of "C" or better. BCA 422 Intermediate Video Production 3(2-2) F, Sp Intensive hands-on broadcast, cable, and corporate video production with concentration on the acquisition of studio and field production skills. Prerequisite: BCA 223 with a grade of "C" or better. BCA 490 Independent Study 1-4(Spec) F, Sp, Su Student-initiated study guided by faculty or faculty committee. Maximum of 4 hours may be applied to degree. Does not fulfill requirements for a minimum of six 400-500 level hours of electives in major. Prerequisite: 3.0 overall GPA; permission of instructor. BCA 499 Senior Seminar 1(0-2) F, Sp Capstone assessment of the student's professional strengths and weaknesses plus refinement of strategies for establishing a successful post-graduate career. Prerequisites: Signed BCA major or minor and senior standing. Must be taken in one of the last two semesters prior to graduation. BCA 503 - Critiquing Mass Media 3(3-0) F, Sp, Su Critical appraisal of mass communications systems and their content. Special attention to the electronic media's aesthetic properties and societal effects. Prerequisite: BCA 210 with a grade of C or better. BCA 505 Advanced Electronic Media Writing 3(3-0) F Intensive work in refining copy and full-length scripts. Audio and video writing strategies and coordination skills with special emphasis on the functioning of the creative team. Prerequisite: BCA 311; limited to juniors or above. BCA 510 Broadcast and Cable Law 3(3-0) F, Sp, Su Regulation of the electronic media. Examination of legal and administrative materials and cases. Prerequisites: BCA 310, 503; limited to juniors or above. BCA 511 Broadcast and Cable Sales 3(3-0) F, Sp Organizational systems and processes of radio, television, and cable sales. Emphasis on selling techniques found most reliable in modern sales practices. Prerequisite: BCA 210 with a grade of C or better; limited to juniors or above. BCA 512 Broadcast and Cable Promotion 3(3-0) F, Sp, Su Tools and techniques of promotion for radio, television, and cable. Emphasis on media needs, community relations, and problems unique to the electronic media promoter. Prerequisites: BCA 210 with a grade of C or better; BCA 311; limited to juniors or above. BCA
515 Sports Broadcasting 3(2-2) Su
BCA 516 Broadcast and Cable
Management 3(3-0) F
BCA
517 Advanced Audio and Video Performance 3(2-2) F |