Distance Learning Courses: Courses in the department approved for offering in a distance learning format include: JRN 350, 670.

CORE COURSES

JRN 101 Mass Communications in Contemporary Society 3(3-0) F, Sp
The influence and understanding of mass communications with emphasis on the print media. (Group III-B)

JRN 202 Writing for the Mass Media 3(3-0) F, Sp
Gathering, processing and writing information and opinion on current matters using professional standards and formats in news, public relations and advertising. Typing skills important. Prerequisites: ENG 101 (C or better).

JRN 203 Information Gathering for the Mass Media 3(3-0) F, Sp
Acquiring, comprehending, analyzing, synthesizing, and evaluating information by solving journalistic problems in a variety of cases and from multiple perspectives. Prerequisite or corequisite: JRN 202.

JRN 301 History of the American Mass Media 3(3-0) D
Origins of American mass media and growth from the early Colonial period to present, including news, opinion, advertising, public relations and propaganda.

JRN 302 Introduction to Graphics and Visual Communication 3(3-0) F, Sp
Principles and techniques of publication/advertising graphics and visual communication, including typography and the printing process.

JRN 404 Law of Mass Communication 3(3-0) Sp
Principles and case studies. Prerequisites: JRN 101; junior standing.

JRN 500 Current Issues in Mass Communication 3(3-0) F, Sp
Examination of the role of mass communication in society through the exploration of issues, ethics, trends and decision-making processes. Prerequisite: Senior standing or permission of instructor.


GENERAL JOURNALISM

JRN 330 Magazine Journalism 3(3-0) D
Survey of consumer magazines, company publications, business magazines and other specialized magazines. Editorial, advertising, circulation and business operations in magazine industry.

JRN 372 International and Cross-cultural Mass Communication 3(3-0) F, Sp
Analysis of indigenous and international media systems and their relationship to social, economic and political institutions. (Group IV-A).

JRN 380 Racial Diversity: Mass Media's Role 3(3-0) F, Sp
Critical, historical examination of African-American, Hispanic, Asian, Native American and gender stereotypes in mass media. Self-portrayals by these groups using mass media. Identical to WST 380. Credit may not be earned in more than one of these courses. (Group IV-C)

JRN 409 Independent Study 1-3(Spec) F, Sp, Su
Individual study under faculty direction. Prerequisite: Senior standing or permission of instructor.

JRN 539 General Journalism Internship 1-3(Spec) F, Sp, Su
Journalism experience under professional and faculty supervision. May be applied toward journalism major and minor only with permission of faculty advisor. Prerequisites: Junior standing; permission of instructor.

JRN 580 Newspaper Management 3(3-0) D
Management of the press including advertising, budgeting, circulation, economics, labor, personnel, production, promotion, and research on social pressures affecting news values and content. Prerequisites: JRN 101, 301, 404; or permission of instructor.


NEWS EDITORIAL

JRN 312 Reporting 3(3-0) F, Sp
Skills in gathering, evaluating and writing news. Prerequisites: JRN 202; ENG 201.

JRN 315 Editing 3(3-0) F, Sp
Copy editing, headline writing and design and layout. Prerequisites: JRN 202, 302.

JRN 318 Radio and Television News 3(3-0) D
Techniques and principles of writing broadcast news copy. Identical to BCA 318. Credit may not be earned in more than one of these courses. Prerequisite: JRN 202.

JRN 415 The Editorial Pages 3(3-0) D
Techniques of opinion expression, current affairs, resource materials, policy, content and format of opinion pages. Prerequisite: JRN 312 or permission of instructor.

JRN 417 Sports Reporting 3(3-0) D
Critical examination and reporting of sports events. Prerequisites: JRN 315 or permission of instructor.

JRN 418 Practicum 3(Spec) D
Practical experience writing and producing newsletters, magazine spreads, brochures and other publications, using desktop publishing techniques. Prerequisites: JRN 202, 302.

JRN 430 Magazine and Feature Writing 3(3-0) Sp
Experience in writing and marketing newspaper features and magazine articles. Submission of manuscripts for publication is required of each student in the course. Prerequisite: JRN 202.

JRN 516 Public Affairs Reporting 3(3-0) F
Coverage of government and other public issues. Prerequisite: JRN 312.

JRN 517 Science and Environmental Reporting 3(3-0) D
Reporting on science and environmental controversy. Science and Technology Studies perspective is emphasized. Prerequisites: JRN 312 or permission of instructor.

JRN 519 News Editorial Internship 1-3(Spec) F, Sp, Su
Experience at news organizations under professional and faculty supervision. May be applied toward journalism major and minor only with permission of faculty advisor. Prerequisites: Junior standing; permission of instructor.


PHOTOJOURNALISM

JRN 220 Basic Media Photography 3(3-0) F, Sp
Camera operation, producing and processing of photographs for media use.

JRN 320 Photo Editing 3(3-0) F, Sp
Use and preparation of photographs for the print media. Prerequisite: JRN 220.

JRN 420 Photography Studio Techniques 3(3-0) F
Use of camera in a controlled environment, studio lighting and basic studio operation. Prerequisite: JRN 220.

JRN 421 Color News Photography 3(3-0) D
Use and production of color transparencies, prints; basic considerations of media use. Prerequisites: JRN 220, 320; or permission of instructor.

JRN 422 The Photographic Process 3(3-0) Sp
Advanced camera operation: light, lighting, optics, and the chemistry of the silver halide process. Prerequisites: JRN 220 or permission of instructor.

JRN 520 Independent Study in Photography 3(3-0) F, Sp, Su
Advanced experience and individual instruction in photography. Prerequisites: JRN 220, 320; or permission of instructor.

JRN 521 Seminar in News Photography 3(3-0) Sp
Field experience of the photograph as a means of communicating information, ideas and opinions.

JRN 529 Photojournalism Internship 1-3(Spec) F, Sp, Su
Photojournalism experience under professional and faculty supervision. May be applied to journalism major or minor only with permission of faculty advisor. Prerequisites: Junior standing; permission of instructor.


TEACHING

JRN 342 Teaching High School Journalism 3(3-0) D
Content and methods of high school journalism courses.

JRN 542 School Publication Problems 3(3-0) D
An intensive study of school publications.


PUBLIC RELATIONS

JRN 350 Public Relations Principles and Practices 3(3-0) F, Sp
Concepts and theories of public relations as a management function as practiced by corporations, non-profits and other organizations. Role of the practitioner stressed.

JRN 450 Public Relations Writing 3(3-0) F, Sp
Creating and editing written materials for a variety of public relations purposes and a variety of media. Prerequisites: JRN 202, 350; or permission of instructor.

JRN 551 Case Studies in Public Relations 3(3-0) F
Examination of historic and contemporary public relations problems and programs with emphasis on research, planning and problem-solving skills in public relations practices. Prerequisites: JRN 350 or permission of instructor.

JRN 556 Public Relations Seminar 3(3-0) Sp
Emphasis on interaction of public relations with society, with individual case studies. Prerequisites: JRN 350 or permission of the instructor.

JRN 559 Public Relations Internship 1-3(Spec) F, Sp, Su
Experience in public relations under professional and faculty supervision. May be applied toward journalism major and minor only with permission of faculty advisor. Prerequisites: Junior standing; permission of instructor.


ADVERTISING

JRN 360 Advertising Principles 3(3-0) F, Sp
Organization of today's advertising industry; role of advertising in promotion; examination of types of advertising and media vehicles.

JRN 365 Advertising Media 3(3-0) F, Sp
Evaluation of media in relationship to marketing objectives. Selection of media space/time and decision-making in development of media schedules. Prerequisite: JRN 360.

JRN 465 Advertising Copy and Design 3(3-0) F, Sp
Techniques of developing creative strategies, writing advertising copy and preparing layouts for the print media, planning and executing written and oral presentations. Prerequisites: JRN 302, 360.

JRN 466 Advertising Campaigns 3(3-0) D
Development of advertising plans. Choice of appeals, approaches, media, and preparation of campaigns. Budget allocation, marketing research. Prerequisite: JRN 365.

JRN 569 Advertising Internship 1-3(Spec) F, Sp, Su
Experience in advertising under professional and faculty supervision. May be applied toward journalism major or minor only with permission of faculty advisor. Prerequisites: Junior standing; permission of instructor.


ADVANCED GRADUATE COURSES

For 600 and 700 level course descriptions consult the current Graduate Bulletin.

JRN 607 Seminar in Journalism Law 3(3-0) D

JRN 670 Public Relations Management 3(3-0) D

JRN 671 Public Relations Problems 3(3-0) D

JRN 680 Graduate Seminar 3(3-0) D

JRN 686 Methods and Materials in Teaching Journalism 3(3-0) D

JRN 770 Theory and Research Methods 3(3-0) D

JRN 780 Introduction to Journalism Research 3(3-0) D

JRN 781 Readings in Journalism 2(2-0) D

JRN 785 Selected Problems in Journalism 1-6(Spec) D

JRN 787 Public Relations Internship 3-5(Spec) D

JRN 798 Thesis 1-6(Spec) F, Sp, Su


SPECIAL STUDIES

JRN 197 Special Studies 1-3(Spec) D
Appropriate title to be listed when offered.

JRN 297 Special Studies 1-6(Spec) D
Appropriate title to be listed when offered.

JRN 397 Special Studies 1-6(Spec) D
Appropriate title to be listed when offered.

JRN 497 Special Studies 1-6(Spec) D
Appropriate title to be listed when offered.

JRN 597 Special Studies 1-6(Spec) D
Appropriate title to be listed when offered.

JRN 697 Special Studies 1-6(Spec) D
Appropriate title to be listed when offered.

Credit Limitation. Courses in the Department that are subject to graduate limitation under the policy covering unspecified content or variable credit are: JRN 519, 520, 529, 539, 559, 569, 597, 697, 781, 785, 787.

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