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[spacer] Welcome to the
2004-2005 Undergraduate Bulletin
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Undergraduate Programs of Study

Interdisciplinary and Interdepartmental 
Majors and Minors

Back to the list of Interdisciplinary/Interdepartmental Majors and Minors

Interdepartmental
Advertising Minor
B.A., B.A.A., B.S., and B.S. in B.A. degrees

The Advertising Minor is offered by the Department of Journalism and the Department of Marketing and Hospitality Services Administration.

The minor brings together courses designed to provided skills for the student with a career interest in advertising. It also provides a working knowledge of advertising for those in careers closely related to advertising.

Required Courses (18 hours):
JRN 302 (3) Introduction to Graphics and Visual Communication
MKT 300 (3) Introduction to Marketing
JRN 360 (3) Advertising Principles
JRN 365 (3) Advertising Media 
OR
MKT 315 (3) Advertising Media
MKT 410 (3) Advertising Management
JRN 465 (3) Advertising Copy and Design

Electives (6 hours):
Electives in advertising approved by the advertising minor advisor.

Total: 24 semester hours
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