DEER Publications and News
DEER NewsletterFriday, October 17, 2008 -
CMU driving center assists older drivers to make roads safer
The National Highway Traffic Safety Association reported that more than 12 percent of Michigan's fatal traffic crashes in 2007 involved drivers 65 years of age and older. And as this population ages at a rapid pace, a one-of-a-kind center at Central Michigan University will work with these drivers in order to keep every motorist safe. Read the Story
Wednesday, July 16, 2008 -
CMU study shows consumers may be swayed by distraction
Consumers talking on cell phones or dealing with a crying child in the store may make more impulsive purchases. A Central Michigan University study has found that consumers are more susceptible to making impulsive purchases for one brand over another if they are distracted while shopping. Read the Story and Science Video - January 1, 2008
Friday, November 30, 2007 -
CMU acquires advanced driving simulator; dedicates it to AAA Michigan
A new advanced driving simulator donated to Central Michigan University by AAA Michigan will be used to conduct research and educate drivers to make roads safer.
