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All logos, names, symbols, and slogans associated with Central Michigan University are trademarks owned by the university. Reproduction of these marks for resale or other commercial purposes must have university authorization. The Office of Public Relations and Marketing is responsible for licensing and authorizing all commercial use of university trademarks by outside entities.
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The purpose of the licensing program at Central Michigan University is to protect the university's name and marks, promote the university, and to profit from those who seek to use the university's goodwill to add value to their products or services. Use of the university's name or other marks for commercial purposes without obtaining a license or prior written authorization constitutes trademark infringement and is prohibited by state and federal law.
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