Tips for getting artwork approved

Do

  • Get approval from CMU for any artwork for merchandise that includes Central Michigan University's trademarks - including products that use the words "Central", "Central Michigan" and the letters "CMU"
  • Keep the university logo and other trademarks proportional and displayed as they appear on our download page
  • Include the TM or "®" symbol in the lower right hand corner of all trademarks

Don't

  • Stretch or alter the logo, except through proportional enlargement or reduction
  • Display the logo or trademarks in a way that could constitute an endorsement, approval, or underwriting of any organization, product, activity, service, or contract by Central Michigan University
  • Crowd the university logo with other design elements over, under or too close to the trademark
  • Make the company name or mark larger than the university trademark
  • Use slogans, words or images that are degrading, demeaning, disparaging or distasteful