If you seek to prepare yourself for a dynamic profession marked by advanced technology, rapid change, and abundant opportunity, the study of Broadcast & Cinematic Arts may be for you.


CMU'​s School of BCA offers one of the country’s largest electronic media programs.  As you explore your career options, consider these key components that distinguish CMU’s electronic media curriculum:


        ​Radio experience at WMHW, BCA’s two HD radio stations: adult album alternative 91.5 The Mountain and hip-hop/R&B 101.1 The Beat. In addition to their over-the-air presence in Mid-Michigan, both stations are streamed worldwide at www.wmhw.org.


       Television involvement at MHTV (campus channel 34 and community channel 189​); BCA’s 24-hour a day cable station that features a wide array of entertainment and sports programming. 


       News opportunities with News Central 34, MHTV's half-hour nightly newscast and three-day-a-week morning news update, serving three counties in mid-Michigan. The newscast is also streamed live nightly at http://www.newscentral34.com/live/.​


       Film production work on both short and feature-length projects through Central Premiere Productions.


       Recording industry exposure in Moore Media Records (MMR), BCA’s own record label that produces, promotes, and distributes the creations of local and regional musicians.


       Webcasting and related new media enterprises in Multimedia Digital Design (M2D2), BCA’s multimedia development, design, and production laboratory.


      Film exhibition management activities through The Film Society.


       Professional development and networking through campus chapters of NBS-AERho: The National Electronic Media Association (NBS-AERho),  the Radio Television Digital News Association (RTDNA), and the Alliance for Women in Media (AWM).


       Extensive internship and scholarship opportunities.

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