Chunbo "Richard" Ren joins the Department of Journalism as an assistant professor.
He received his doctorate degree in communication from Washington State University. He has a master’s degree in business management from the University of International Business and Economics, Beijing, P.R. China and a bachelor’s degree in International Relations from Qingdao University, Qingdao, P.R. China.
He teaches skills and lecture courses in public relations, including PR principles and practices, PR research methods, PR writing, PR case studies and PR campaigns.
Ren has worked for 10 years in the PR industry. Previous PR work experience includes serving as an account supervisor in Weber Shandwick Beijing and PR senior consultant in MSL China for clients with a global presence. His major clients included Pfizer, Bayer Healthcare, Merck, P&G, Norvatis, Nestle, BMS, L’Oreal, IKEA, Electrolux, Intel, Ericsson, Juniper Networks and NVIDIA.
His research concentration is health communication and mass media processes and effects. His research has consistently focused on strategic health communication approaches to prevent disease and reduce disease-related stigma, particularly HIV/AIDS stigma.