Committed to being a leader in the development of highly qualified, culturally competent entry-level athletic trainers through excellence in evidence-based teaching, clinical decision making,  scholarship, and service. 


Goal I
Provide innovative and active learning opportunities through participation in classroom, instructional laboratory and experiential learning environments.


  • Provide educational experiences that promote critical-thinking, problem-solving, effective oral and written communication and independent learning skills.
  • Promote the development of knowledge, skills, and abilities through innovative teaching styles with a strong theory-to-practice and evidence-based approach.  
  • Collaborate with campus and area professionals to provide venues for student placement in diverse clinical field experiences.
  • Maintain high academic and ethical standards that exceed the requirements determined by the Board of Certification (BOC) and the Commission on Accreditation of Athletic Training Education (CAATE).

Goal II
Instill students with a strong commitment to providing culturally competent and quality athletic training services.


  • Provide students the opportunity to serve in multidisciplinary settings and be part of a diverse culture.
  • Support venues for students to observe and interact with faculty, and other health care and medical professionals in the delivery of quality care. 
  • Foster self-assessment of the evidence-based effectiveness of prevention, evaluation, and management techniques and encourage the incorporation of new ideas into patient care.

Goal III
Encourage projects between faculty, preceptors, and students through various educational and scholarly activities to promote collaboration and the development of leadership skills.


  • Encourage and support attendance at local, state, regional and national conferences, workshops, seminars, and/or lectures.
  • Develop innovative educational programs to advance student and faculty knowledge through collaboration with other health care programs.
  • Instill in students the importance of contributing to the profession's body of knowledge through conducting and disseminating research.
  • Support activities of the Student Athletic Trainers Organization (SATO) as a registered student organization.
  • Promote and assist students in securing state, regional and national scholarships.

Goal IV
Foster lifelong learning through the development of professional activities and programs for present and future athletic trainers.


  • Maintain status as a BOC continuing education provider.
  • Create opportunities for students and colleagues to advance their knowledge in current/contemporary managed care issues in order to meet the changing needs of the health care delivery system.
  • Promote awareness and encourage exploration of emerging athletic training settings and other health professions.
  • Promote creative and scholarly activity among students and faculty within the Herbert H. & Grace A. Dow College of Health Professions.
  • Encourage student membership in the Michigan Athletic Trainers' Society, Great Lakes Athletic Trainers' Association, and the National Athletic Trainers' Association.