For admission into the program, an applicant must have completed an undergraduate degree in broadcasting, film studies, or an associated discipline (usually 30 semester hours of study related to mass media) with a grade point average of at least 2.7 on a 4.0 scale.

All students applying to the Electronic Media Production concentration in BCA must submit a skills-based resume and a demo reel of their best audio and/or video production work with their application. ​

Applicants who intend to concentrate in Film Theory and Criticism may be admitted without a media-related degree if they possess a strong undergraduate background in critical and cultural studies that includes some film courses.

Additional preparatory course work or particular courses may be required if students are admitted without the undergraduate back​​ground necessary to begin the graduate-level concentration they intend to pursue. International applicants who satisfy the English language competency requirement by the Test of English as a Second Language must score a minimum of 250 on the computer-based test (600 on the paper-based test) for admission to the program.