Sales Concentration

Marketing Major with a Concentration in Professional Sales

Total Semester Hours = 39


To learn more about the Professional Sales Concentration or to sign this major, please call 989-774-3701, stop by Smith Hall 100, or email hoyle1ja@cmich.edu to schedule an appointment with the academic advisor, Dr. Jeffrey Hoyle. You can even sign your sales concentration virtually.


Total Semester Hours = 39

I. COMMON BODY OF KNOWLEDGE

BUS 100 (3) Essential Business Skills
BUS 300 (3) Applied Business Skills
MGT 499 (3) Global Management Strategy

II. REQUIRED MARKETING COURSES

MKT 305 (3) Buyer Behavior
MKT 310 (3) Marketing Communications
MKT 330 (3) Distribution Channel Systems
MKT 450 (3) Marketing Research
MKT 490 (3) Internship
MKT 499 (3) Strategic Marketing Problems

III. CONCENTRATION (12 Hours)

MKT 340 (3) Personal Selling
MKT 420 (3) Advanced Selling and Negotiation Skills
MKT 440 (3) Sales Management
MKT 460 (3) Organizational Selling

NOTE: Majors in this department are available only to students pursuing the Bachelor of Science in Business Administration degree. Courses taken on a Credit/No Credit basis are not accepted on the Marketing major or minor.