Brad Ford
Brad Ford

General Management major
Information Systems minor

Hometown: Adrian, Mich.

Outgoing personality. Creative mind. A basement woodshop. The result? “Ford Boards” skateboards.

Brad’s entrepreneurial spirit led him to CMU’s New Venture Competition, where he learned ​strategies to support his real-life business.

Talking the talk. “CMU has presented many opportunities for me to interact with great people, further boosting my interpersonal skills, which in my opinion is one of the most important skills one can have.”

Bleeding maroon and gold. “My parents are both CMU alumni, and I’ve had multiple cousins, aunts and uncles who’ve all been Chippewas, as well as my brother. I guess you could say I was groomed to be a Chippewa.”

Hands-on experience. “The core business project is a comprehensive growth strategy where students essentially write a business plan for a major company that would in theory generate revenue. I was the leader, so I had to get to know each of my members and their strengths and weaknesses. I successfully led the team to an ‘A.’”


Getting down to business

Highlights of CMU’s business programs include:

  • More than 90% of CMU business students are employed within three months of graduating.
  • CMU business programs include accounting, business information systems, economics, finance and law, management, marketing and hospitality, and entrepreneurship.
  • Students with the ideas and moxie for developing the next great businesses vie for startup capital through CMU’s New Venture Competition.
  • CMU students have access to a unique, nationally ranked, corporate-level sales training program.

Learn more about CMU’s College of Business Administration!