Kevin Schultz brings a relationship-first approach to the CBA

For Kevin Schultz, philanthropy isn't simply about asking someone to make a gift. It's about building genuine relationships, understanding what people care about and finding opportunities to make a difference. That philosophy has guided nearly three decades of work in higher education advancement, and it's one Schultz brings to his new role as director of development for Central Michigan University's College of Business Administration and College of Science and Engineering.

"I've always believed that it's truly about being genuine and sincere," Schultz said. "About working with a person, identifying their interest, identifying what their passion is, and then building something around that to where they are gratified as well."

An unexpected path to higher education

A Saginaw native, Schultz began his career managing automotive dealerships before moving into insurance. A friend's encouragement eventually led him to apply for a position at Northwood University, where his automotive background proved to be an asset.

Schultz joined Northwood in 1998 as national director of alumni relations, beginning a career that would also include advancement and alumni leadership roles at Davenport University and Saginaw Valley State University. He has also taught as an adjunct instructor for 30 years, an experience that keeps him connected to the students his work supports.

"I did that as a hobby to stay in front of students and see what students were like," Schultz said. "I've always enjoyed knowing that the work I'm doing is supporting students, helping them attain their goals and chase their dreams in life."

Finding purpose through philanthropy

Schultz has watched the advancement profession evolve throughout his career. Where fundraising once began with a list of institutional needs, he believes today's most meaningful opportunities begin by listening.

"What is your interest? What is your passion?" Schultz said. "And how do we take that and figure out how it can support students, research, or other opportunities at CMU?"

For Schultz, philanthropy should benefit both the institution and the people who choose to support it. His perspective is rooted in a belief that money and wealth should be used "for the betterment of humankind."

That commitment is reflected in his longstanding involvement throughout the Saginaw community. Schultz has served two terms as president of the Rotary Club of Saginaw Sunrise and held leadership roles with the Fordney Club of Saginaw County. He has also supported local schools, youth athletics and accessible recreation initiatives, including Rainbows End Boundless Playground and KrossRoads Park in Kochville Township. For Schultz, these experiences demonstrate that philanthropy extends beyond financial contributions to include time, expertise and the connections that bring people together.

Discovering something special at CMU

Having worked at four higher education institutions, Schultz brings a broad perspective on organizational culture. He's been particularly impressed by CMU's collaborative advancement team and the enthusiasm alumni demonstrate for their university. One of his first memorable experiences was attending the university's alumni awards celebration, where he watched honorees reflect on their time at CMU.

"There is something special at CMU," Schultz said. "Every one of the alums, you could hear it, see it, and feel it. I could tell that every one of them felt the honors were important to them because CMU is important to them."

He's also encouraged by the way the advancement team works together, sharing responsibility for building relationships and supporting university priorities.

For the College of Business, Schultz sees promise in programs such as Dialogue Days, the HUB's career development initiatives, student competitions like the Logistics Undergraduate Case Competition and ERPsim, and networking and entrepreneurship initiatives that connect students with alumni and industry professionals. As he settles into his role, Schultz looks forward to strengthening those connections and exploring how alumni interests and experiences can create new opportunities for students.

Building relationships for the future

Schultz's immediate focus is getting to know the CMU community, reconnecting with alumni and building new relationships. Rather than beginning with a request, he wants to understand what alumni and friends value about their experiences and how they might want to stay involved. That could mean supporting scholarships, sharing professional expertise or connecting students with career opportunities.

Whatever form that involvement takes, Schultz believes the strongest partnerships begin with a conversation. Alumni, friends and community partners interested in connecting with Schultz are encouraged to reach out and explore opportunities to stay engaged with CMU. You can reach him at schul2kj@cmich.edu.