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10 Within 10 Recognition

Courtney Lorenz '14

Courtney Lorenz| 10 Within 10 Recognition

Courtney Lorenz is the Founder and idealist at Cultured Kombucha Co.-- Michigan’s premier brewer of organic kombucha located in Traverse City, Michigan.  Cultured's mission is to help customers make healthier lifestyle choices - one sip at a time.  Cultured supplies both major retailers such as Meijer, and 200 + small business across the state.

Lorenz founded her business in 2015 and has been the CEO for seven years.  The company is certified organic, women owned, and operates with a triple bottom line business model. She has shown her intelligence, resilience, and dedication to the business by taking risks to allow it to grow and be successful. Courtney seized the opportunity to follow her dream by creating Cultured Kombucha Co. and navigated a startup business with grace. Cultured Kombucha Co. has been featured in Forbes Magazine, Detroit's Crain's Business News, and more. Lorenz herself has been featured in the Traverse City Magazine’s 40 under 40 since the age of 26 and has been named Alumni of the year at Great Lake Culinary Institute.