
Start up
Passion. Potential. Pitches. Don't miss any of the 2025 New Venture Challenge excitement.
Tune in Friday, April 11 at 1 p.m. for great ideas and fierce competition. Then, join the judges, mentors, spectators and teams as they see who is going home with thousands of dollars in venture financing. The awards broadcast begins at 6:30 p.m. and one team will walk away as the overall best venture.
Central Michigan University’s College of Business Administration is the home of the Isabella Bank Institute for Entrepreneurship and the first Department of Entrepreneurship in the state of Michigan. We are a student-centric hub where experiential, curricular, and external entrepreneurial opportunities intersect.
Our mission is to maximize student success by fostering a campus-wide entrepreneurial mindset that promotes inter-disciplinary collaboration and the creation of new ventures.
We aim to create innovative programming, boost cross-campus and ecosystem collaboration and provide a comprehensive mentoring program.
Our institute provides extracurricular opportunities and is open to all undergraduate and graduate CMU students.
Are you interested in becoming an entrepreneur?
Every journey is unique. Explore the opportunities that interest you.
Tyler Parsons has always been passionate about bringing people together and is determined that sports is one of the best platforms to accomplish this. Growing up in Dansville, Michigan, Tyler was always engaged in sports. Currently the General Manager for the Durham Bulls, a minor league baseball team, Tyler oversees all operations including marketing, ticket sales, sponsorship, special events, food and beverage, facility operations and more!
Additionally, he works closely with their Major League Baseball affiliate Tampa Bay Rays. Given his current role and wide range of responsibilities, Tyler reflected, “As I look back on my career since leaving CMU, I don’t think there is an aspect of my job that I wasn’t exposed to at some point as a student.” Tyler is incredibly thankful for his real-world experience in the Sport Management program at Central Michigan University. Since 2011, Tyler has put his education to use, working in sport management programs in Michigan, North Carolina, Virginia, and Tennessee.
Tyler’s time at CMU impacted his professional career in two major ways. First, the sport management program provided hand-on experience. Tyler had the opportunity to tour facilities, meet professionals in the field, sell ticket for teams, run fundraiser events, and even gain real world experience with CMU athletics. He was able to leverage his experience in the sport management program when seeking a career.
The second way his time at CMU impacted his professional career was the mentorship he received even after graduation. Faculty and staff, like Dr. Steven Adler, Stan Shingles, and Dr. Tracy Olrich (among many others!) were mentioned, as they took time out of their days to guide, advise, and empower him to succeed. Tyler even reported that he continues to network with many faculty, staff, and alums working all over the world – all ready to support current students and new graduates as well!
Tyler’s advice for young professionals – “Be willing to move and chase opportunities – it will help not only advance your career but grow you as an individual as you experience places outside of your comfort zone.”
CMU’s sport management program that has help many students with careers off the field. Students have the opportunity to learn the business side of sports in a hands-on way as demonstrated by Tyler’s experience.
Explore special opportunities to learn new skills and travel the world.
Present your venture and win BIG at the New Venture Challenge.
Boost your entrepreneurial skills through our workshops, mentor meetups and pitch competitions.
Learn about the entrepreneurship makerspace on campus in Grawn Hall.
Present a 2-minute pitch at the Make-A-Pitch Competition and you could win prizes and bragging rights!
Connect with mentors and faculty who are here to support the next generation of CMU entrepreneurs.
Are you a CMU alum looking to support CMU student entrepreneurs? Learn how you can support or donate to the Entrepreneurship Institute.