
Start up
Passion. Potential. Pitches. Don't miss any of the 2025 New Venture Challenge excitement.
Tune in Friday, April 11 at 1 p.m. for great ideas and fierce competition. Then, join the judges, mentors, spectators and teams as they see who is going home with thousands of dollars in venture financing. The awards broadcast begins at 6:30 p.m. and one team will walk away as the overall best venture.
Central Michigan University’s College of Business Administration is the home of the Isabella Bank Institute for Entrepreneurship and the first Department of Entrepreneurship in the state of Michigan. We are a student-centric hub where experiential, curricular, and external entrepreneurial opportunities intersect.
Our mission is to maximize student success by fostering a campus-wide entrepreneurial mindset that promotes inter-disciplinary collaboration and the creation of new ventures.
We aim to create innovative programming, boost cross-campus and ecosystem collaboration and provide a comprehensive mentoring program.
Our institute provides extracurricular opportunities and is open to all undergraduate and graduate CMU students.
Are you interested in becoming an entrepreneur?
Every journey is unique. Explore the opportunities that interest you.
President Bob Davies today announced that Reneé Watson will serve as Central Michigan University’s vice president of student affairs, effective Aug. 1.
Watson was a finalist in a nationwide search led by a 12-member search committee, inclusive of students, faculty, staff and community members, led by CMU Vice President and Chief Diversity Officer Shawna Patterson-Stephens. Following meetings with student affairs staff and open forums for students and CMU community members, Watson has been selected to serve in the vice president role.
“Reneé brings an incredible depth and breadth of knowledge and experience in the field of student affairs to CMU, and shares my excitement for continuing to expand upon our commitment to student success,” Davies said. “I am delighted she has chosen to join our community of scholars and leaders, and I look forward to her partnership as we examine and improve our offerings.”
As the vice president of student affairs, Watson will provide leadership, vision and direction for the Division of Student Affairs, which includes the Center for Student Inclusion and Diversity, Counseling Center, Sarah R. Opperman Leadership Institute, Residence Life, Student Activities, Student Conduct, Student Disability Services, Student Media, University Recreation, the Mary Ellen Brandell Volunteer Center, and more.
“CMU is a vibrant, student-centered community and there is a lot of exciting promise here,” Watson said. “I am looking forward to engaging with students, colleagues and stakeholders to create a strategic vision for student affairs at CMU.”
Since 2018, Watson has served as associate vice president for student life for the University of Nevada, Las Vegas where her primary responsibilities included working with the Student Affairs’ Vice President’s Council to provide divisional leadership and processes for long-range and strategic planning, as well as providing direct support and supervision for staff in many areas of campus operation. Her past experience also includes significant efforts in diversity, equity and inclusion.
Before joining UNLV, Watson was associate dean of students at Illinois State University and also demonstrated leadership in student-focused positions at the University of Pikeville, Kentucky State University and the University of Texas.
She completed a bachelor’s degree in African and African American Studies at the University of Kansas and earned a Master of Education in Adult and Higher Education Administration from the University of Missouri at Saint Louis. She received a doctoral degree in Educational Leadership from Northern Kentucky University.Explore special opportunities to learn new skills and travel the world.
Present your venture and win BIG at the New Venture Challenge.
Boost your entrepreneurial skills through our workshops, mentor meetups and pitch competitions.
Learn about the entrepreneurship makerspace on campus in Grawn Hall.
Present a 2-minute pitch at the Make-A-Pitch Competition and you could win prizes and bragging rights!
Connect with mentors and faculty who are here to support the next generation of CMU entrepreneurs.
Are you a CMU alum looking to support CMU student entrepreneurs? Learn how you can support or donate to the Entrepreneurship Institute.