What we do
Managing social media accounts for the university requires strategy, focus, expertise, and a good dose of that fired-up attitude CMU is known for. We bring strategic direction to the development of our flagship social media accounts to share the stories of our institution and build the CMU brand. And to be sure you have access to the same strategy and expertise, we provide guidance, training, and support for our campus social media managers and moderators who manage other university accounts.
- Assisting with content strategy and analytics.
- Providing guidance and professional development opportunities, including a quarterly newsletter and various social media.
- Managing and updating the university's social media procedures and practices.
Social media resources
- Social media policy
- Directory of official CMU social media accounts
- Training — a campus-wide workshop series continually provides educational opportunities for campus partners
- Guidelines, strategy guidance, and more