Marketing Environmental Sustainability
Undergraduate Certificate
Overview of our environmental marketing certificate
This cross-college certificate bridges marketing and environmental studies, giving you the skills to communicate sustainability with integrity and impact. You’ll learn to connect purpose with performance—helping organizations attract customers, earn trust, and make meaningful change.
Program Snapshot
Why choose our environmental marketing certificate
The marketing environmental sustainability certificate helps you stand out by combining business insight with environmental awareness. At CMU, you’ll learn how to market responsibly, communicate authentically, and turn sustainability into a real competitive advantage, all while gaining a credential that adds purpose and credibility to your degree.
Highlights of our environmental marketing certificate
Make your education matter for both business and the planet. At CMU, you’ll gain the knowledge, experience, and connections to turn sustainability into strategy—and stand out in a competitive job market.
- Cross-college collaboration: Learn from expert faculty in both the College of Business Administration and the College of Science and Engineering as you connect marketing strategy with environmental impact.
- Real-world experience: Apply what you learn through student organizations like the American Marketing Association and the Central Student Sierra Club, or through community projects with Campus Grows and Central Sustainability.
- Career-ready skills: Build your ability to communicate sustainability initiatives clearly, authentically, and effectively across business, nonprofit, and public sectors.
- Efficient and flexible: One required course fulfills a university writing-intensive requirement, allowing you to add this credential without extending your graduation timeline.
- Purpose-driven advantage: Differentiate yourself with a stackable certificate that demonstrates both professional skill and environmental awareness.
Careers and opportunities in environmental marketing
This certificate prepares you to lead communication and strategy for organizations that value environmental responsibility. Graduates can market sustainability initiatives, manage outreach for green energy and policy organizations, and help businesses build trust through authentic, purpose-driven messaging.
| Career | Projected Salary |
|---|---|
| Brand Manager | $90,740 |
| Market Research Analyst | $76,950 |
| Social Media Strategist/Specialist | $56,770 |
| Climate Change Policy Analysts | $80,060 |
| Sustainability Specialist | $80,060 |
| Environmental Consultant | $80,060 |
Central Sustainability
Central Sustainability is a student-run office dedicated to making the CMU community more sustainable through projects, policy, and programming.
Request Information about CMU
By submitting this form, I agree to receive calls, emails and/or text messages from Central Michigan University to discuss furthering my education.