


Marketing: Professional Sales
Major, Minor
Professional sales program overview
The only way to learn how to sell is by selling. Our marketing: professional sales program gives you the hands-on experience you'll need to be successful from your first day on the job.
Program Snapshot
Why choose our professional sales program
More people in sales earn over $100,000 annually than any other profession. And, when you look at the most successful CEOs, they got their start in business development or professional sales programs.
As a student in our professional sales program, you'll learn real-world techniques through our modern curriculum, sales competitions and events with sales professionals.
You'll be able to access exclusive training opportunities through Central Michigan University's partnership with one of the top sales training firms in the U.S., Carew International.
As a sales program student, you'll strengthen lifelong skills you can draw on in many professions. You'll:
- Build strong business acumen.
- Sharpen your creative and strategic thinking skills
- Enhance your presentation and communication skills.
- Learn how to forge lasting, mutually beneficial relationships.
Your classes will teach you personal selling skills, advanced negotiation skills, consulting skills with real clients and how to understand buyer behavior.
In addition, you'll complete an internship that will give you even more experience.
Marketing: professional sales program highlights
- Start networking early: Meet recruiters and interact with industry professionals regularly through your coursework and networking events so you can figure out which sales role fits best for you.
- Join a nationally-recognized program: The Sales Education Foundation has ranked CMU among the Top Sales Programs for the past eight years.
- Be invited to participate in sales competitions: Whether you choose the on-campus CMU Sales Challenge or to travel to a national competition, we consistently bring home the hardware.
- Excel on a national stage: CMU students have won the Pi Sigma Epsilon Pro-Am Sell-A-Thon six of the last eight years, and we’ve recently earned Top 10 finishes at the National Collegiate Sales Competition, University of Toledo’s Invitational Sales Competition, and AT&T’s National Sales Competition.
Interested in a minor?
If you minor in professional sales, you'll gain many of these same skills, which you'll transfer into your other classes—and beyond. Regardless of their job title, everybody sells.
Professional sales program careers
Discover the exciting world of sales and where this can take you in your career.
Career | Projected Salary |
---|---|
Sales & Marketing Manager | $135,160 |
Business Development Manager | $75,408 |
Sales Consultant | $54,984 |
Email Marketing Specialist | $46,877 |
E-Commerce Manager | $135,160 |

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Scholarships for professional sales program students
The Department of Marketing, Hospitality, and Logistics offers 15 scholarships for our students, including marketing: professional sales program students.
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