Sitefinity Page Build Checklist
Think of the user’s journey on the page which should be minimal clicks and scrolls, easy-to-find call to action, accessibility, and mobile responsiveness.
General
- Content follows AP Style. 
- Times are written out using “a.m.” or “p.m. 
- Ampersands (&) are changed to “and”. 
- Words or names of programs are NOT abbreviated. 
- Content follows website and accessibility standards. 
- Information is organized to make it easily digestible and scannable. 
- Page title is concise. 
- All headings are in sentence case, where only the first word is capitalized. 
- Content uses CMU brand voice and branding. 
- Videos (Youtube, Chipcast) do NOT open in a new window. 
Pages
- SEO description is completed, which is located under Title and Properties. 
- Category and tag information is complete. 
- Widgets are built correctly following standards. 
- Page includes introduction sentence. 
- Images are accessible to all users. 
- Button ADA text is complete. 
- Links to external websites have speedbumps and open in new tabs. 
- Page title is clear and free of abbreviations and special characters. 
Images
- Images are added to the correct folders in the DAM. 
- Added image properties in the necessary fields. 
- Alternative text provides a literal description of what is in the image (avoid using "image of" or "photo of"). 
- Category or categories information is complete. 
- Image does NOT have a tag added. 
- Image follows website accessibility guidelines with no text on the image. 
- Image has the correct dimensions for the intended widget. 
- Image file size has been optimized; the file is less than 1MB. 
Documents
- Document is added to the correct folder in the DAM. 
- Formatted file correctly; it’s a PDF or Word document. 
- Optimized document; the file size is less than 5 MB. 
- Filled in document properties. 
- Description indicates what is in the file. 
- Category and tag information is complete. 
People
- Button text and button URL are filled in correctly (optional). 
- Image added to the people profile is 200x250 with the image properties completed (optional). 
- Category and tag information is complete. 
- SEO description is filled in: - “___________ is a ____________ at Central Michigan University.”
 
News
- Title is clear and indicates the subject of the news story. 
- Required thumbnail image has been added. 
- Category and tag information is complete. 
- Story contact information has been included. 
- SEO description has been filled in. 
Events
- Title is clear and indicates the event’s subject. 
- Event dates are filled in accurately. 
- Category and tag information is complete. 
- Required thumbnail image is added. 
- Image is accessible and there is no text on the image. 
- SEO description is complete.